Style and comfort don’t have to get along like oil and water—that is if Brieanna Groves has her way. The Maple Grove mother of three quit her full-time administrative assistant role to pursue her fashion dreams and create Tula Boutique, an online store that features collections of easy-chic garments that can be mixed and matched or incorporated into any pre-existing wardrobe. With an eye for style, comfort and functionality, Groves handpicks garments from Los Angeles with busy moms, like herself, in mind.
“I wanted clothes that were on trend and unique but weren’t fussy—something that I could wear with my kids or on a date with my husband,” Groves says.
Tula features a smaller collection of 20-30 carefully culled items that can be used to create “capsule-like wardrobe,” where everything works together.
If a complete wardrobe overhaul isn’t in the cards, Groves provides a starting point. Consider these four fashion must haves that’ll take the chill out of any fashion freeze:
Cardigans
Add a cozy touch to any outfit by layering textured knits with rich seasonal colors. Try Promesa’s terracotta pom cardigan.
Price: $54.99
The Boyfriend Jean
KanCan’s looser fitting jean (Walker boyfriend denim) provides versatile style and comfort.
Price: $54.99
Animal Print
Feature your wild side to bring in pattern, texture and timeless style in just about any garment or accessory, including Wishlist’s leopard cardigan.
Price: $64.99
Midi-skirt
With hemlines falling between the knee and the ankle, this elegant shape from First Love (leopard-print drawstring skirt) can be worn in any season.
Price: $39.99
Tula Boutique
Facebook: Tula Boutique
Instagram: @tulaboutique
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